Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical guide to building UGC creator rate cards when content licensing, not reach, is what brands are actually paying for.
A practical budgeting framework for marketing leaders planning a warehouse-native MarTech migration, covering costs most teams underestimate.
A buyer’s framework for choosing between integrated UGC platforms and traditional agencies, weighing cost, speed, quality, and compliance risk.
A standardized creator onboarding SOP cuts time-to-first-post, reduces compliance risk, and lets enterprise programs scale without chaos.
A practical operating model for scaling creator programs from 10 to 50+ partnerships without losing quality, compliance, or your sanity.
ESG labor disclosure rules are reaching creator contracts. Here’s what brands must add now to avoid audit, investor, and compliance risk.
SKAdNetwork 4.0 reshapes creator attribution measurement. Here’s what brand legal teams must fix before Q1 budgets lock.
Cross-border creator tax reporting trips up global brands fast. Here’s what to file, when, and how to avoid IRS and foreign tax authority penalties.
AI brand-DNA training tools ingest years of internal data, but few brands audit what these systems retain, expose, or leak.
Multi-year creator deals collapse at renewal when usage rights are vague. Here’s how to structure contracts that hold up.