Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A line-item framework for budgeting B2B influencer spend inside ABM programs, with allocation ratios, KPIs, and risk controls.
Vague “eco-friendly” claims in creator posts can trigger FTC and regulatory liability. Here’s how brands build defensible ESG disclosure workflows.
Creator insolvency protections turn mid campaign ghosting from a budget loss into a recoverable, contractually managed risk.
Nineteen-plus state privacy laws now govern creator data. Here’s how to rebuild your data processing agreements before regulators or plaintiffs’ attorneys find the gaps.
How brands write, enforce, and survive creator exclusivity clauses when influencers juggle five competing deals at once.
Whitelisting contracts without airtight distribution rights clauses leave brands exposed to ad disapprovals, FTC risk, and wasted spend.
A practical blueprint for building legal sign-off workflows that keep financial influencer content compliant without killing campaign speed.
Right of publicity law varies wildly by state, and generic UGC contracts leave brands exposed to six and seven figure claims.
Why smart brands lock down direct distribution rights for creator content before the paid amplification clock starts ticking.
A hiring and training framework for building an AI ready creator marketing team, from new role profiles to upskilling plans that cut risk and boost ROI.