Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Legal considerations for brands hosting branded metaverse events have shifted from “nice to have” to essential risk management in 2025.…
Brands are moving from simple virtual launches to persistent, interactive worlds where consumers socialize, shop, and create. That shift brings…
In 2025, supply disruptions, shifting freight costs, and unpredictable lead times force marketing leaders to rethink budgets fast. A resilient…
In 2025, sustainable brands face fast-changing compliance demands and rising customer expectations. Navigating Digital Product Passport Regulations now sits at…
Transitioning From Traditional Funnels To A Customer-Centric Flywheel is no longer a niche growth idea in 2025; it is a…
In 2025, healthcare brands increasingly use AI to draft ads, emails, landing pages, and social posts—often faster than compliance teams…
In 2025, growth leaders need predictable revenue, clean data, and tight execution across the entire customer journey. How To Build…
In 2025, digital media can resurrect a person’s face and voice with unsettling realism, creating new business opportunities and new…
Internal brand polarization can quietly split teams into camps, distort decision-making, and erode trust long before customers notice. In 2025,…
Retail is moving quickly toward facial recognition, fingerprint access, voice analytics, and gait-based loss-prevention. In 2025, understanding regulatory shifts in…