Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical compliance checklist for shoppable livestream disclosures, covering FTC rules, platform requirements, and real-time monitoring workflows.
When an AI clone of your spokesperson goes off script, who pays? A brand liability map for deepfake endorsements.
Errors and omissions insurance for creator agencies is the overlooked contract clause that decides who pays when a campaign goes wrong.
Pay transparency laws are reshaping employment contracts. Here’s why creator deals could be next, and how brands should prepare now.
The FTC is circling synthetic endorsers. Here’s how brands should prepare disclosure protocols before the next enforcement wave hits.
A practical guide to classifying and paying cross-border creators correctly, avoiding IRS penalties, misclassification risk, and withholding errors.
A practical guide to drafting AI voice cloning consent clauses that protect brands and creators from liability and misuse.
A practical framework for splitting influencer budgets across nano, micro, mid-tier, macro, and mega creators by objective and ROI.
Influencer pay transparency rules are coming. Here’s how brands can audit creator payment data now to avoid disclosure penalties later.
Third-party cookies are gone and multi-touch models are guessing. Here’s how to build 2027 influencer budgets without clean attribution.