Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Most creator contracts never anticipated AI remixing, leaving brands exposed when derivative content blurs who actually owns what.
A working DMCA takedown protocol protects creator content, brand IP, and campaign ROI when stolen assets resurface on rival accounts.
Multi-state sweepstakes law compliance is the hidden risk in creator giveaways, where one careless repost can trigger penalties in a dozen states.
A creator background check framework helps brands catch character risk, legal exposure, and compliance gaps that engagement metrics never reveal.
A practical framework for auditing evergreen affiliate content before FTC rules or platform algorithms flag outdated disclosures.
A practical guide to creator payment compliance, covering 1099 reporting thresholds, international wire AML checks, and misclassification risk.
A practical 2026 checklist for brands navigating SEC and FINRA finfluencer rules, covering disclosures, contracts, and enforcement risk.
State deepfake likeness laws are reshaping creator video ads, forcing brands to rethink consent, contracts, and AI disclosure before the next campaign launch.
Vague IP clauses let creators yank licensed content mid-campaign. Here’s how to draft contracts that prevent clawback and protect brand spend.
A CFO-ready framework for shifting display ad budgets into creator programs, with the math, risk controls, and language finance teams expect.