Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
User-generated content (UGC) drives online engagement, making a clear and effective user-generated content and community policy essential for digital spaces…
Developing a customer-led content strategy that answers their biggest questions is the linchpin to driving engagement and trust in 2025.…
Understanding the intersection of real estate advertising and fair housing laws is crucial for any real estate professional in 2025.…
Real estate advertising and fair housing laws remain crucial to ethical property marketing in 2025. Understanding these regulations is not…
A strong marketing strategy for a B2B SaaS startup that is bootstrapped is crucial in today’s competitive landscape. Without outside…
Understanding how to negotiate an insertion order (IO) for a digital advertising campaign can dramatically improve your ROI and ensure…
Understanding the ROI of a customer advocacy initiative is vital for businesses aiming to maximize the impact of their customer-driven…
To build trust and stay legally compliant, publishers and marketers must know how to comply with native advertising and sponsored…
Building a marketing plan that is both long-range and short-range is essential for effective business growth in 2025. With evolving…
Writing clear and effective website terms and conditions is vital for protecting your business, setting user expectations, and ensuring legal…