Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
Creator-led live experiences are surging in popularity as audiences crave more authentic and interactive connections with their favorite influencers, artists,…
The rise of “second-brain” creators is revolutionizing online thought leadership. Leveraging advanced digital note-taking and knowledge management, these innovators amplify…
Creator trend forecasting matters for brands in 2025 because digital consumers now define what’s “next.” Brands who spot emerging creator-led…
The rise of “chaos content” is transforming digital marketing in 2025, as creators and brands respond to changing viewer habits…
Creator podcasts are becoming brand powerhouses by bridging authentic storytelling with dynamic marketing opportunities. Audiences now expect genuine voices, driving…
In 2025, the rise of “real routine” creators is transforming digital marketing. These influencers authentically share their daily product use,…
Anonymous creators are growing in influence in 2025, making significant waves across online platforms and industries. This shift is redefining…
Creator-led reviews have rapidly become the gold standard for building brand trust in 2025, as audiences crave authenticity and real-life…
Educational creators are surging in popularity as more learners seek accessible, engaging ways to gain knowledge beyond traditional classrooms. This…
Creator-led trends have become the heartbeat of successful digital marketing in 2025, frequently outperforming traditional paid trends in reach, resonance,…