Author: Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The chief metaverse officer is quickly becoming a pivotal role as global brands stake their future in virtual worlds and…
The impact of the metaverse on B2B marketing and sales is accelerating. As immersive technologies redefine digital engagement, companies are…
Omnichannel retail is transforming the way consumers shop, seamlessly blending physical and digital experiences. Businesses that ignore this evolution risk…
The rise of the sustainable brand is transforming how companies operate and how consumers choose where to spend. As businesses…
5G technology is revolutionizing mobile marketing and advertising, empowering brands to reach customers in ways never before possible. Its speed…
The rise of the Chief Remote Officer is revolutionizing the modern workplace, especially within marketing teams striving for greater agility…
The future of search engines beyond Google is being shaped by the rise of niche and vertical search platforms, transforming…
The ethics of using dark patterns in website design and marketing are under increasing scrutiny as digital interactions become integral…
The future of brand storytelling in an increasingly fragmented media landscape demands innovative strategies to connect with consumers across platforms.…
The primary keyword phrase: AI-powered competitive intelligence in marketing is transforming how brands pinpoint opportunities and stay ahead of rivals.…