Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The rise of the citizen developer in marketing is transforming how teams use MarTech to boost efficiency and creativity. As…
The future of SEO is being shaped by two major forces: voice search and AI-powered search engines. As users embrace…
The rise of the headless CMS has transformed the landscape of content marketing in 2025, enabling brands to deliver fast,…
In 2025, cookieless marketing is transforming digital advertising as brands rethink targeting strategies in the wake of third-party cookie depreciation.…
The low-code and no-code movement in marketing is transforming how teams create, launch, and optimize campaigns. With intuitive platforms and…
Hyper-personalized marketing is revolutionizing the way brands interact with customers in 2025, delivering tailored experiences that drive engagement and loyalty.…
The subscription economy is reshaping how consumers interact with brands, prioritizing convenience, personalization, and long-term relationships. Businesses across industries are…
The future of work is reshaping the marketing profession, driving transformation through technology, workforce dynamics, and business priorities. Marketers must…
As companies strive for authentic engagement, the rise of the Chief Community Officer is transforming brand building in 2025. The…
The rise of the Chief Community Officer is transforming how brands build trust, loyalty, and growth in 2025. As consumers…