Author: Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
The no-code movement is transforming marketing by empowering professionals to build websites, automate workflows, and analyze data—all without technical backgrounds.…
The future of personalization lies in moving beyond demographics to behavioral targeting, enabling businesses to forge deeper, more meaningful connections…
The subscription economy in B2B has transformed business models, marketing tactics, and customer relationships. As organizations prioritize predictable revenue and…
The future of work for marketing professionals is evolving rapidly as technology, data, and consumer expectations reshape the industry. To…
The chief metaverse officer is quickly becoming a pivotal role as global brands stake their future in virtual worlds and…
The impact of the metaverse on B2B marketing and sales is accelerating. As immersive technologies redefine digital engagement, companies are…
Omnichannel retail is transforming the way consumers shop, seamlessly blending physical and digital experiences. Businesses that ignore this evolution risk…
The rise of the sustainable brand is transforming how companies operate and how consumers choose where to spend. As businesses…
5G technology is revolutionizing mobile marketing and advertising, empowering brands to reach customers in ways never before possible. Its speed…
The rise of the Chief Remote Officer is revolutionizing the modern workplace, especially within marketing teams striving for greater agility…