Author: Samantha Greene
Samantha Greene
Samantha is a Chicago-based market researcher with a knack for spotting the next big shift in digital culture before it hits mainstream. She’s contributed to major marketing publications, swears by sticky notes and never writes with anything but blue ink. Believes pineapple does belong on pizza.
In 2025, brands face a human reality that reshapes how people discover, trust, and stay loyal: The Loneliness Epidemic As…
In 2025, brands are competing in an economy where people still want joy, even when budgets feel tight. The rise…
In 2025, B2B growth depends less on louder campaigns and more on sharper relevance. The shift from mass marketing to…
The Future Of Haptic Marketing is arriving fast as brands compete for attention in crowded feeds. In 2025, touch is…
The Rise Of Digital Minimalism And Its Effect On Ad Frequency is reshaping how people browse, buy, and subscribe in…
Algorithmic fatigue is reshaping how people scroll, watch, and decide on short-form video apps in 2025. After years of hyper-personalized…
The Future Of Direct-To-Avatar Marketing In Immersive Environments is shifting how brands earn attention when people show up as digital…
In 2025, audiences are flocking to creators who teach practical self-reliance without romanticizing off-grid life. The rise of post-industrial homesteading…
In 2025, identity is the front door to every digital experience, yet it’s also the most attacked and regulated layer…
In 2025, luxury buyers expect more than impeccable design; they want proof that prestige aligns with principles. The impact of…