Browsing: Case Studies
In this case study, we reveal how a B2B brand harnessed influencer-hosted webinars to generate Sales Qualified Leads (SQLs). By…
Launching an ambitious digital marketing campaign can rapidly boost site visits, but high traffic doesn’t always translate into deep engagement.…
When a brand faces a public communications crisis, harnessing influencers can be a game-changing strategy. This case study explores how…
A well-executed campaign can generate viral engagement on one platform while falling flat on another—a challenging reality in digital marketing.…
Universities are increasingly exploring creative ways to attract prospective students, and student and alumni influencers have emerged as a powerful…
Political action committees are embracing advanced digital tactics, with one standout case in 2025: a PAC strategically leveraging geo-targeted influencers…
The journey to becoming industry influencers can be challenging for any B2B SaaS company. In this case study, we’ll explore…
In the ever-evolving landscape of social media marketing, influencer campaigns can be upended overnight by platform updates. The story of…
Influencer marketing for product recalls is transforming how consumer packaged goods (CPG) brands address crises and foster trust. In this…
When a creator-led event gets canceled due to low ticket sales, it exposes critical lessons for brands, creators, and event…