Browsing: Case Studies
Stanley skipped the one-hit-viral-moment playbook, instead running sequenced micro-creator waves that kept the Quencher growing for three years.
Graza turned one recurring TikTok comedy bit into a retail sell-through engine, proving format consistency beats one-off virality.
Newell Brands consolidated 12+ agency systems into one media operation — here’s the blueprint for unifying a fragmented marketing stack.
Curology’s six-month micro-influencer push turned modest budgets into a 9x recurring sales lift — here’s the operational playbook behind it.
How a nano-creator network drove a 9x monthly sales increase for a skincare brand, and what it reveals about micro-influencer ROI.
Thunes’ cross-border payout rails show why creator payment infrastructure is the hidden bottleneck in scaling global influencer programs.
NetEase Games links creator payouts to real-time trend and retention data, turning influencer spend into a performance channel, not a media buy.
A regional broadcaster closed a 41% cross-platform reporting gap using Nielsen’s DASH latency fix, giving ad buyers one trusted number.
Amazon Live ties creator tiers to CAC thresholds, and Whatnot just copied the model. Here’s how brands can apply it to cut discovery costs.
Electrify Video Partners’ YouTube roll-up strategy is rewriting the M&A playbook for creator-led media assets—here’s what brands should learn.