Browsing: Case Studies
Employee advocacy is the secret weapon successful B2B SaaS companies use to amplify their reach and position themselves as industry…
When a major social media platform updated its core algorithm in early 2025, a promising influencer campaign faltered unexpectedly—demonstrating just…
In this case study, discover how a leading CPG brand successfully leveraged influencer marketing to support a product recall while…
When facing a crisis like a product recall, a Consumer Packaged Goods (CPG) brand’s response can define its reputation. This…
In this case study, we explore how a leading financial services company built a thriving community on Discord. Leveraging innovative…
In 2025, the primary keyword “tourism board influencer campaign” epitomizes how city destinations adapt to digital trends for greater reach.…
When a creator goes rogue and breaks contract mid-campaign, the fallout can devastate brands and agencies alike. Stakes are higher…
B2G (Business-to-Government) companies face unique challenges in reaching public sector audiences. In this case study, we examine how a leading…
In the competitive travel industry, influencer marketing is proving invaluable for global brands like Airbnb. This case study explores how…
A product seeding campaign can be a game-changer for brands aiming to spark rapid awareness. Yet sometimes, even a successful…