Latest Case Studies
Managing professional partnerships isn’t always smooth sailing; sometimes, a vendor relationship can end in a lawsuit. Understanding why these conflicts occur is…
Discover how a forward-thinking brand transformed audience engagement with a creative twist. This case study explores how a brand used a scavenger…
The topic of influencer partnerships has become ever more important in 2025, but even the most promising collaborations can be derailed by…
Guides & Resources
The legal ramifications of an influencer failing to disclose a material connection are increasingly significant in 2025, as regulations tighten and consumer…
The morality clause in an influencer contract is more important than ever in 2025, as brands strive to protect their image while…
Navigating influencer marketing in regulated industries demands strategic nuance and legal precision. Sectors like finance, alcohol, and wellness face strict advertising rules,…
Creating a brand voice that is both human and professional is essential in today’s competitive landscape. Customers trust businesses that sound genuine…