Latest Case Studies
Implementing an inbound marketing program for a complex product can seem daunting, but the right strategy can yield remarkable results. This case…
Running a social media contest can boost your brand, but violating platform rules can lead to costly setbacks. A recent post-mortem of…
Thought leadership plays a pivotal role in public relations, helping brands build authority and trust. In this case study, we analyze a…
Guides & Resources
As technology blurs lines between consciousness and subconsciousness in 2025, “dream-vertising”—marketing directly in people’s dreams—is rapidly gaining attention. Crafting a comprehensive legal…
Cross-border influencer campaign regulations are critical for brands expanding internationally, as varying rules can expose companies and creators to legal and reputational…
Understanding how to comply with sponsored post disclosure guidelines on every platform is essential for creators and brands aiming to maintain transparency…
Establishing a clear and effective affiliate program agreement for influencers is vital for building trust and ensuring mutually beneficial partnerships. By setting…