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The rise of AI has transformed multiple industries, but few developments are as groundbreaking as the first legal precedent set by an…
When a creator brand crumbles, the story often begins behind the scenes. In this post-mortem: a creator brand that failed due to…
The first leveraged buyout (LBO) of a creator-owned media empire marks a transformative moment in digital entrepreneurship. This case study unpacks what…
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Emotional AI is revolutionizing the way organizations gauge audience reactions to content, providing granular insights previously unimaginable. As this technology grows increasingly…
Influencer marketing has become a staple in any social media marketing campaign. The industry is currently worth a whopping $13.8 billion and…
Marketing on ResearchGate and Academia.edu with scientific influencers offers unique opportunities for brands and researchers to connect directly with engaged academic audiences.…
The Amazon Influencer Program 2025 offers brands unprecedented access to customers primed for purchase inside Amazon’s ecosystem. With on-site content now playing…