Author: Ava Patterson

Ava is a San Francisco-based marketing tech writer with a decade of hands-on experience covering the latest in martech, automation, and AI-powered strategies for global brands. She previously led content at a SaaS startup and holds a degree in Computer Science from UCLA. When she's not writing about the latest AI trends and platforms, she's obsessed about automating her own life. She collects vintage tech gadgets and starts every morning with cold brew and three browser windows open.
The rapidly evolving marketplace demands strategic insights. AI for market structure analysis enables brands to spot uncontested niches, sharpen positioning,…
AI for market structure analysis is revolutionizing how brands locate untapped opportunities in today’s crowded landscape. By leveraging advanced algorithms,…
If you earn money from your creations, choosing the right residual payment and royalty management platform is essential. Managing royalties,…
Residual payment and royalty management platforms for creators have rapidly evolved, offering automated, transparent solutions for income distribution. Today’s artists,…
Discover how the no-code AI toolbox is revolutionizing digital marketing in 2025. Marketers can now create powerful, custom AI solutions…
Using AI to analyze the lexical diversity of an influencer’s vocabulary for brand fit can revolutionize influencer marketing strategies in…
AI for discourse analysis is changing how we understand communities of content creators, offering unprecedented insights into the narratives shaping…
With brands and creators embracing digital collaborations, smart contract platforms for automated influencer agreements and payouts have become game-changers. These…
Using AI to analyze the semiotic meaning of an influencer’s visual content is revolutionizing digital marketing strategies. By decoding imagery,…
Using AI to analyze the semiotic meaning of an influencer’s visual content unlocks deeper insights into how audiences perceive digital…