Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
In 2025, platform rules, ad products, and algorithms shift faster than most teams can update a brief. Building an agile…
Global creator platforms now pay talent across dozens of jurisdictions, currencies, and payout rails. That scale creates a compliance reality:…
In 2025, creator platforms and brands pay talent across borders at record speed, but sanctions risk travels just as fast.…
Scaling Personalized Marketing Outreach Without Sacrificing Data Security is no longer a niche concern in 2025; it is a core…
Transparency requirements for carbon neutral marketing claims are tightening in 2025, and regulators, platforms, and customers now expect proof—not slogans.…
In 2025, many multinationals struggle to scale performance because marketing capabilities sit in silos. Building A Marketing Center Of Excellence…
Navigating Legal Disclosure Requirements For Sustainability And ESG has become a board-level priority in 2025, as regulators, investors, customers, and…
In 2025, investors pay closer attention to intangible drivers that explain why similar firms trade at very different multiples. Learning…
Understanding FTC Disclosure Requirements For AI-Generated Likenesses is now a practical necessity for brands, creators, and agencies using synthetic faces,…
In 2025, marketers face a decisive shift: browsers and platforms are limiting third-party tracking, and customers expect transparency and control.…