Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Justifying your SEO budget to non-marketing executives can feel like bridging two different worlds. While marketers appreciate SEO’s long-term value,…
Negotiating a freelance contract for graphic design services can set the tone for a successful business relationship and ensure fair…
A framework for building a cross-functional marketing and sales team is essential for companies that want to accelerate revenue growth…
Understanding how to comply with CAN-SPAM Act requirements for commercial emails is crucial for any business engaged in email marketing.…
Understanding how to capture and interpret brand health metrics is essential for any head of brand marketing in 2025. With…
Writing a termination clause for convenience in a vendor contract is a key step to protect your organization’s flexibility in…
Building a marketing operations reporting dashboard for executives enables decision-makers to quickly evaluate performance, uncover insights, and align teams towards…
Music licensing for user-generated content campaigns is critical for brands seeking to harness creativity and social reach while staying compliant.…
Music licensing for user-generated content campaigns can make or break your brand’s online engagement. With copyright laws tightening and social…
Launching a new product? Using influencers to drive sign-ups for a beta program is a smart, scalable strategy in today’s…