Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Data localization and sovereignty regulations are rapidly shaping how organizations store and process personal data across borders. As regulatory environments…
To thrive in today’s dynamic business environment, organizations must know how to build a marketing team that is both diverse…
Crafting a robust employee advocacy and social media policy is essential for organizations aiming to protect their brand and empower…
Creating a clear and effective employee advocacy and social media policy is essential for organizations aiming to leverage their employees…
Building a customer-centric product roadmap with user feedback is the fastest path to creating digital products people love in 2025.…
The “Made in” and Country of Origin labeling rules are critical for e-commerce businesses navigating global markets in 2025. Accurately…
Building an effective marketing strategy for a SaaS company targeting SMBs can be the key to capturing a rapidly growing…
Learning how to negotiate a sponsorship agreement for a webinar or virtual summit can unlock immense value for your brand.…
Measuring the ROI of a brand community platform is essential for modern businesses optimizing engagement and growth. A data-driven framework…
Complying with greenwashing and environmental marketing regulations is essential for businesses aiming to build consumer trust and avoid legal penalties.…