Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Cross-border AI taxation is now a board-level issue for global marketing agencies managing clients, talent, data, and AI tools across…
In 2026, brands can no longer rely on vanity numbers to explain real business impact. Growth metrics are evolving from…
Understanding algorithmic liability for automated brand placements is now essential for marketers, platforms, agencies, and in-house legal teams. In 2026,…
Building a reliable synthetic focus group with augmented audiences gives teams a faster way to test messaging, product concepts, and…
In 2026, businesses across software, retail, services, and manufacturing face the same brutal dynamic: the Moloch Race. When competitors copy…
Modern growth teams face a persistent tension: innovation must move fast, while execution must stay reliable. In MarTech operations, that…
In 2026, consumers increasingly rely on digital assistants to filter choices, compare offers, and recommend products before a human ever…
Building a Marketing Center of Excellence within a decentralized organization is one of the smartest ways to improve consistency, speed,…
Cross platform creator content syndication can expand reach, revenue, and brand authority, but it also exposes creators, agencies, and publishers…
In 2026, B2B growth leaders need more than lagging revenue reports. A predictive customer lifetime value model helps teams forecast…