Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Platforms now remix sponsored creator content with AI. Here’s how brands draft consent clauses that prevent liability before it happens.
How brands can reconcile EU addictive-design rulings with fragmented US state social media laws in one global youth compliance framework.
A practical framework for auditing TikTok Shop live-selling scripts before FTC deceptive-urgency claims turn into six-figure liability.
As more states copy New York’s synthetic performer disclosure law, brands need a compliance matrix, not a patchwork of guesswork.
The FTC’s 2026 posture on AI co-written creator scripts means brand input can trigger endorsement liability faster than legal teams expect.
A practical blueprint for building a creator compliance dashboard that catches undisclosed sponsorships before the FTC does.
A practical framework for logging AI marketing decisions before autonomous actions fire, built for compliance and ROI defense.
A practical framework for logging AI marketing decisions before autonomous actions fire, built for compliance and audit defensibility.
A practical TikTok Shop live-selling compliance checklist for structuring countdown timers and discounts without tripping FTC deceptive-urgency rules.
When creators fund distribution instead of cash, sales-pathway attribution agreements determine who gets paid, how much, and when disputes arise.