Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Using outside vendors to improve machine learning creates opportunity and risk, especially when personal data enters training pipelines. Navigating data…
Managing global marketing spend during macro instability has become a board-level priority in 2026. Currency swings, uneven demand, shifting privacy…
As autonomous systems increasingly speak, sell, and support on behalf of companies, understanding legal liabilities for autonomous AI brand representatives…
B2B growth teams in 2026 are rethinking how they create pipeline, and account orchestration is becoming the model that replaces…
Navigating disclosure laws for sustainability and ESG reporting ads is now a core compliance task for brands promoting environmental, social,…
Many brands still plan media and growth around quarterly spikes, holiday peaks, and fixed campaign windows. But transitioning from seasonal…
Understanding legal risks in posthumous creator likeness licensing is essential for estates, brands, platforms, and studios navigating modern media deals.…
Boards in 2026 face a new governance challenge: deciding how people and intelligent systems share influence. A strong strategy for…
Environmental and ESG claims can build trust, but they also trigger intense regulatory scrutiny in 2026. Businesses now face tougher…
Global teams generate campaign, pipeline, and customer data across dozens of platforms, regions, and currencies. Without a shared system, reporting…