Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
As autonomous AI sales representatives move from pilot projects into revenue-critical workflows, businesses face a pressing question: who is responsible…
In 2026, many businesses feel trapped in a race where every competitor works harder, prices fall, and margins disappear. Navigating…
Agentic funnel marketing is reshaping how brands influence discovery, evaluation, and purchase in 2026. Increasingly, AI agents shortlist vendors, compare…
Investors increasingly treat intangible assets as core drivers of enterprise value, which makes model the impact of brand equity on…
Third party AI model training can unlock speed, scale, and innovation, but it also raises serious compliance risks when personal…
Many brands still plan media around peaks, promotions, and quarterly resets, but buyer behavior no longer switches on and off.…
Navigating legal disclosure requirements for sustainability in the UK is now a board-level priority for listed companies, large private businesses,…
Building a marketing center of excellence is one of the most effective ways for decentralized organizations to improve quality, speed,…
Cross platform creator content syndication can expand reach, revenue, and brand authority, but it also exposes creators, agencies, and publishers…
In 2026, leaders face volatile currencies, uneven demand, stricter budgets, and higher pressure to prove impact. A disciplined strategy for…