Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building multi-level creator influencer programs drives deeper brand loyalty and scalable growth for businesses looking to maximize their impact in…
As global marketing continues to evolve, compliance traps in global influencer incentives are on every brand’s radar in 2025. Navigating…
Creating meaningful engagement in 2025 demands innovative strategies. Learning how to build creator journeys for awareness campaigns can drive greater…
Legal considerations for creator co-owned products are more important than ever as collaborative ventures multiply across the creator economy. Whether…
Learning how to build always-on creator communities is essential for brands and creators aiming to foster deeper loyalty and engagement…
Cross-market creator deals offer unparalleled brand reach but often stumble on regulatory hurdles. Understanding compliance red flags in cross-market creator…
Building a strong multi-creator brand presence is essential for standing out in today’s fast-evolving digital landscape. The synergy between multiple…
In 2025, understanding essential creator disclosures for regulated industries is crucial for maintaining trust and compliance online. Industry-specific regulations, from…
Looking to expand your creator partnerships efficiently? Understanding how to build a scalable creator sourcing system is essential for brands,…
Legal protections for influencer crisis scenarios are more important than ever as creators navigate public scrutiny, brand obligations, and evolving…