Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical blueprint for budget, headcount, and approvals that lets brands ship and kill video ad variants every week without chaos.
A practical compliance framework for brands funding TikTok Shop shipping subsidies, covering audit trails, fraud triggers, and vendor accountability.
A governance charter sets approval thresholds before AI creative testing scales, protecting brand safety without slowing iteration speed.
A practical guide to drafting DPAs for TikTok, Instagram, and YouTube APIs that satisfy each platform’s privacy terms and reduce brand liability.
A month-by-month plan for shifting spend from freelance video editors to an in-house rapid-iteration team without stalling ad output.
AI ad-variant tools can multiply FTC risk fast — here’s how to bake typical-results disclaimers into automated creator campaigns.
TikTok’s AI now flags policy violations in real time — here’s the pre-launch legal checklist merchants need before it catches them first.
TikTok’s US data-storage mandate collides with cross-border creator payments and targeting — here’s how brands stay compliant without losing performance.
Meta’s new linked-catalog rule can silently disable shoppable posts. Here’s the compliance framework brands need before it hits their account.
A practical blueprint for structuring overseas KOL operations — reporting lines, budget authority, and incentives that actually scale.