Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding how to negotiate a content removal and takedown clause in an agreement is crucial for professionals protecting their brand,…
Understanding the AARRR pirate metrics framework is essential for effective growth marketing strategies in 2025. This powerful model breaks down…
Creating a legally compliant privacy policy for your website is crucial for protecting your business and building trust with your…
Building long-term business growth begins with making informed decisions, and that starts by setting and managing a realistic marketing budget.…
Launching into a new market segment requires a well-thought-out plan. Knowing how to create a go-to-market strategy for entering a…
Negotiating a Software as a Service (SaaS) agreement for a mission-critical tool requires strategic preparation, understanding key contract provisions, and…
Building an effective customer-led growth (CLG) strategy drives long-term business success by aligning offerings with evolving customer needs. But how…
Complying with “Made in” and country of origin labeling rules for e-commerce is critical for building consumer trust and avoiding…
Creating a successful business strategy requires more than just promotion—your marketing plan must align seamlessly with your company’s product roadmap.…
User-generated content (UGC) drives online engagement, making a clear and effective user-generated content and community policy essential for digital spaces…