Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Environmental and ESG marketing claims can build trust, attract investors, and influence buying decisions, but they also invite scrutiny from…
Environmental and ESG marketing claims can win trust, but they also trigger close regulatory scrutiny in 2026. Brands now face…
Building a marketing framework for startups in over saturated markets is no longer about shouting louder than competitors. In 2026,…
Brands now create visuals, voiceovers, and music in seconds, but the legal risks of using AI to mimic a specific…
Strategy for Contextual Content and Marketing for User Mood Cycles is no longer a niche idea in 2026. It is…
Navigating modern antitrust laws has become a board-level priority for marketing and data conglomerates in 2026. Regulators now examine how…
Modern growth teams no longer win by separating acquisition metrics from product behavior. Building a Revenue Flywheel that Integrates Product…
For brands that depend on social reach, legal risks of platform shadow banning for brands now extend far beyond lower…
In 2026, attention is scarce, data is abundant, and the winners are often those who spot meaning before everyone else.…
Navigating EU US Data Privacy Shields in a Post Cookie Tracking World has become a core challenge for brands, publishers,…