Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical audit framework for brand legal teams to test livestream countdown timers against FTC deceptive-urgency and scarcity rules.
TikTok’s AI remix tools can alter sponsored content after publish—here’s the exact consent clause language brands need before that happens.
A clause-by-clause guide to drafting TikTok Shop livestream disclosures that survive both FTC scrutiny and state deceptive-urgency statutes.
Three regulators, three age thresholds, one compliance headache — here’s how brands can build a single global youth-adjacent creator standard.
A countdown timer on TikTok Shop can trigger state deceptive-urgency statutes fast — here’s the compliance framework that limits brand liability.
When TikTok Shop’s AI assistant remixes creator clips into comparisons, static FTC disclosure language breaks. Here’s how to fix it.
A practical framework for brands paying nano-creators in the US, UK, and EU without triggering tax penalties or compliance chaos.
TikTok’s sub-3-second hooks bury disclosures the FTC’s clear and conspicuous standard says must be seen. Here’s the placement audit brands need.
Platforms are moving past paid-partnership labels toward AI-verified disclosure standards that score, audit, and flag compliance in real time.
A practical framework for auditing AI-generated social content before it publishes, built to catch compliance risk without slowing down output.