Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Every modern business needs to justify its investments. Yet, evaluating the impact of public relations can be complex. A framework…
Complying with anti-spam laws for B2B and B2C marketing is critical for keeping your business safe, your reputation intact, and…
Building a marketing plan that is both flexible and goal-oriented is essential in today’s dynamic business environment. To stay competitive…
An independent contractor agreement is a vital tool for defining project expectations, protecting both parties, and ensuring legal compliance. Understanding…
Launching a community-led growth strategy for a B2B brand can drive authentic engagement and long-term business impact. By empowering customers…
Understanding product liability and safety laws is crucial for brands aiming to thrive in competitive markets. These regulations shape how…
A robust marketing strategy for a local service-based franchise is a proven way to stand out and thrive in a…
Negotiating an exclusivity agreement with a key supplier can redefine your business’s supply chain advantages, ensuring reliability and competitive edge.…
A strategic brand partnership can unlock growth, expand audiences, and drive revenue—when it’s executed and measured effectively. But how do…
Marketing across borders can unlock huge growth for brands, but only if you’re ready to comply with international marketing laws…