Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A five-stage creator economy maturity model to benchmark your program against 2026 best practice and find your next investment priority.
A practical legal framework for reviewing AI ad creative pre-publication, with checkpoints, sign-offs, and liability transfer built in.
A creator economy succession plan protects brand equity when a top creator quits, gets dropped, or goes rogue overnight.
Virginia’s amendment tightens geolocation rules for creator targeting — here’s how brands stay compliant across every state that matters.
A month-by-month creator economy planning calendar that syncs budget cycles, tariff timing, and platform shifts to cut waste and protect ROI.
Old creator contracts didn’t anticipate AI training data rights — here’s how brands audit and fix that exposure before litigation forces the issue.
A creator program steering committee turns scattered influencer decisions into fast, accountable governance across marketing, legal, and finance.
FTC guidance now treats creator loyalty program data like any other CRM asset — here’s how to audit retention policies before regulators do it for you.
When agencies and platforms merge, your creator contracts inherit new risk. Here’s how to audit vendor concentration before it bites.
The NAD-to-FTC referral pipeline is speeding up, brands need documentation and escalation protocols before self-regulation becomes federal enforcement.