Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding how your brand stands out in today’s noisy market means more than just tracking mentions. Measuring “Share of Conversation”…
Indemnification clauses serve as a critical line of defense for companies seeking to protect the brand from lawsuits. These provisions…
Conducting a “brand safety” audit on historical posts is essential for companies seeking to protect their online image and avoid…
Understanding how to use royalty free music correctly is crucial for creators looking to avoid copyright strikes on platforms like…
Transitioning from “gifting” to “paid” partnerships is a crucial step for creators and brands aiming to maximize influencer collaborations. Understanding…
As the popularity of social media grows, so does the prominence of “kidfluencers”—children who earn money as content creators. Navigating…
Establishing a “performance bonus” tier for top affiliates can dramatically boost your affiliate program’s success in 2025. By rewarding high…
Exclusivity periods can make or break negotiations, especially when significant value is at stake. Understanding what is reasonable to demand…
Exclusivity periods are critical clauses in many business agreements, especially in industries like publishing, tech, and retail. Understanding what is…
Optimizing payment terms is crucial for creators managing cash flow and business growth. Choosing between net-30 and net-60 payment terms…