Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Measuring the virality and share rate of your content is crucial for any digital marketer seeking to amplify their reach…
Understanding how to comply with political advertising disclosure laws is crucial for candidates, advocacy groups, and advertisers aiming to build…
Launching a new product with a strong influencer strategy? A winning go-to-market strategy for an influencer-led product requires meticulous planning,…
Drafting an effective indemnification clause can shield your brand from costly lawsuits and unnecessary liabilities. Understanding how to write an…
Entering a new market can seem risky, but smart brands increasingly use influencers to de-risk a new market entry. Leveraging…
Data portability is redefining how creators and brands interact, collaborate, and grow in 2025. By empowering creators to transfer and…
Developing a brand voice guide for your influencer program ensures consistent messaging and trust across every touchpoint. With a defined…
Understanding how to structure a usage rights buyout for a high-performing piece of content can drive significant value for both…
Measuring the impact of influencer marketing on employee morale is increasingly vital for businesses optimizing internal culture and external brand…
Understanding how to comply with alcohol promotion guidelines on social media is crucial for business owners, marketers, and influencers alike.…