Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Employment law considerations for full-time brand ambassadors are more complex in 2025 as new workplace trends reshape the marketing landscape.…
Influencer marketing for real estate and property development has transformed how agencies and developers connect with buyers and investors. This…
Defamation risks in competitive influencer campaigns are rising as social media marketing intensifies in 2025. Businesses and creators can face…
Franchise marketing through local influencer networks is transforming how brands reach and engage their target audiences. In a dynamic digital…
Lottery and gambling regulations in influencer promotions have transformed dramatically in 2025, shaping how brands and personalities operate online. As…
Account-Based Marketing (ABM) with B2B influencers has become a powerful way for brands to accelerate growth by targeting high-value accounts…
Trade secret protection when working with competitor influencers is a rising concern for brands pursuing impactful marketing in 2025. As…
Channel partner programs with industry influencers have evolved into a powerful strategy for expanding brand reach and driving measurable revenue…
Securities law compliance for financial influencer content is critical as both creators and their followers navigate the ever-evolving regulatory landscape.…
Performance marketing integration with influencer campaigns is redefining digital advertising in 2025, allowing brands to scale ROI and drive data-driven…