Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Navigating cross border AI taxation has become a core operational skill for global marketing agencies in 2025. AI tools now…
Growth teams have mastered capturing clicks, impressions, and followers, but those signals often fail to predict revenue. Moving from Attention…
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In 2025, teams want faster, safer ways to test ideas without sacrificing rigor. Architecting Your First Synthetic Focus Group with…
Navigating the Moloch Race and Avoiding the Commodity Price Trap has become a defining challenge for founders, product leaders, and…
The Laboratory versus Factory Split is the clearest way to manage modern MarTech operations in 2025 without drowning in tool…
In 2025, consumers increasingly rely on assistants that browse, compare, and decide on their behalf. Predisposing the Machine means shaping…
In 2025, winning attention means showing up with the right message at the right moment, not just the right audience.…
Navigating modern antitrust laws is now a core operational skill for marketing and data conglomerates. Regulators increasingly focus on how…
In 2025, growth leaders are shifting from siloed dashboards to a revenue flywheel built on shared truth across teams. When…