Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Performance marketing integration with influencer campaigns is redefining digital advertising in 2025, allowing brands to scale ROI and drive data-driven…
Anti-bribery laws and international influencer payments are becoming crucial issues as influencer marketing transcends borders. Navigating global regulations isn’t just…
Supply chain marketing through industry influencers is transforming how B2B companies build credibility and drive growth. By aligning with trusted…
Copyright infringement prevention in influencer campaigns is essential for protecting brands, creators, and audience trust. As digital collaborations rapidly expand,…
Influencer marketing for political campaigns and advocacy has emerged as a dynamic force, shaping public opinion through creative digital strategies.…
Influencer disclosure automation and compliance tools empower brands and creators to meet global advertising regulations efficiently. As influencer marketing scales…
Influencer marketing for enterprise software and B2B tech is fast becoming an essential strategy to drive brand awareness, trust, and…
Influencer content archiving and compliance documentation have become vital for brands and agencies navigating the complex world of digital marketing…
Retention marketing through influencer community building is transforming how brands create loyal advocates and reduce customer churn. By empowering influencers…
Environmental claims in influencer marketing have surged as brands strive to align with eco-conscious consumers. But with this rise comes…