Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Influencer marketing for app store optimization (ASO) is an increasingly effective strategy for boosting app visibility, downloads, and rankings in…
Music licensing for influencer content is now a crucial step in content creation. Ignoring licensing requirements puts creators at legal…
Territory management for regional influencer campaigns is rapidly becoming essential for brands aiming to maximize local impact and ROI in…
Effectively navigating crisis communication protocols for influencer misconduct is essential for brands seeking to maintain consumer trust and their reputation…
Competitive intelligence through influencer partnership analysis offers businesses an unparalleled edge by decoding competitors’ digital strategies. In 2025, evaluating influencer…
Intellectual property rights in influencer-generated content are becoming increasingly important as creators and brands collaborate online. Understanding who owns the…
Optimizing your influencer marketing budget allocation across platforms is vital for maximizing ROI in 2025. Brands must strike the right…
The intersection of health claims and influencer marketing in 2025 is reshaping the way consumers perceive wellness products online. As…
Managing campaigns with 100+ nano-influencers can revolutionize your brand’s outreach, thanks to these creators’ authentic engagement and niche reach. But…
Building influencer loyalty programs and retention strategies is essential for brands aiming to foster lasting relationships and drive consistent ROI…