Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Weak consent language turns employee testimonials into legal liability once AI voice cloning enters internal advocacy campaigns. Here’s how to fix it.
A practical compliance audit template for loyalty programs that link purchase data to creator codes under state data broker laws.
A practical legal framework for when brand talking points cross the line into FTC-actionable scripting in nano-creator seeding programs.
A force majeure clause for creator contracts must name platform deplatforming explicitly or brands and creators are left exposed.
A practical compliance checklist for brands running dynamic ad insertion in podcasts where hosts read live copy without pre-approval.
A CFO-ready framework for modeling when creator amplification spend overtakes sponsorship fees, with formulas finance teams will actually approve.
A joint finance-marketing model for the 2027 amplification-sponsorship crossover, so budget shifts don’t blindside either team.
Amplification spend will overtake sponsorship fees by 2027 — here’s how finance and marketing should co-model that crossover now.
Two disclosure regimes, one video: here’s how brands reconcile New York’s synthetic performer law with TikTok and Meta’s automatic AI labels.
A practical guide for brand legal teams drafting AI training-data consent clauses before vendors fine-tune LLMs on creator content.