Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Influencer marketing for subscription box services is a proven strategy to boost customer acquisition and retention. With an ever-growing audience…
Content moderation and brand safety in influencer partnerships are critical for businesses aiming to uphold their values, reputation, and customer…
Influencer marketing for regulated industries—such as pharma, finance, and alcohol—demands specialized knowledge, strategic planning, and strict compliance. As digital audiences…
Accessibility requirements in influencer content creation have become essential in 2025, shaping how content reaches and resonates with diverse audiences.…
Local influencer marketing has emerged as a powerhouse strategy for multi-location businesses seeking authentic community connections and measurable ROI. Harnessing…
Influencer marketing insurance is quickly becoming a must-have for brands in 2025, as risks and regulations continue to evolve. Collaborating…
Influencer marketing for nonprofit organizations and causes has emerged as a game-changer in raising awareness, driving donations, and engaging new…
The tax implications of influencer partnerships for brands have become increasingly complex as digital marketing evolves. Understanding how taxes affect…
Seasonal influencer campaigns have become essential for brands aiming to create excitement and boost sales around key times of the…
Influencer exclusivity clauses are an increasingly common part of digital marketing contracts, shaping collaboration dynamics between brands and content creators.…