Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building a marketing plan that is aligned with your product launch and development roadmap is essential for maximizing reach, accelerating…
User-generated content (UGC) and community guidelines policy is crucial for businesses and organizations committed to building trustworthy, inclusive online spaces.…
A customer-led content strategy prioritizes your audience’s needs, ensuring every piece of content is relevant, useful, and search-friendly. By actively…
Understanding the relationship between real estate advertising and fair housing compliance is essential for agents, property managers, and landlords seeking…
Launching a B2B SaaS startup with a freemium model demands a focused and adaptive approach. Building a marketing strategy for…
Learning how to negotiate an insertion order (IO) with a digital media publisher is essential for achieving optimal ad performance…
A data-driven framework for measuring the ROI of a customer advocacy and referral program is essential in 2025. Brands invest…
Understanding how to comply with native advertising and influencer disclosure laws is essential for brands, agencies, and creators alike in…
Creating a marketing plan that is both proactive and reactive to market changes is essential for staying competitive in 2025’s…
Creating a clear and effective website terms and conditions and privacy policy in 2025 is essential for protecting both your…