Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Understanding the ever-changing landscape of financial services advertising and marketing compliance is crucial for fintech startups seeking growth in 2025.…
Creating a marketing strategy for a B2B technology company that sells to developers requires a distinct approach. Developers are discerning,…
Negotiating a co-marketing agreement that clearly defines roles and responsibilities is essential to ensure collaborative campaigns yield measurable results. Without…
To drive high-value growth, businesses are aligning sales and marketing through account-based marketing (ABM). Measuring the success of an account-based…
Direct-to-consumer (D2C) brands must navigate complex food and beverage advertising and labeling laws to ensure legal compliance and consumer trust.…
Creating a marketing plan that is both strategic and flexible is vital for modern businesses navigating rapid change. As markets…
Writing a clear and effective website accessibility and conformance statement is essential for demonstrating your commitment to digital inclusion and…
A successful product-led growth (PLG) strategy for a B2C app relies on putting your app at the center of acquisition,…
Health and wellness marketing and advertising compliance is crucial in 2025, as regulations continue to tighten and consumers demand transparent,…
Creating a marketing strategy for a high-tech and innovative B2B company is more important than ever in 2025. Rapid technology…