Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A clear and comprehensive cookie policy that is GDPR compliant is essential for building user trust and meeting legal requirements…
Building a robust sales enablement and content strategy that aligns with sales is crucial for driving revenue and enhancing the…
E-commerce laws for international and cross-border selling are crucial knowledge for online businesses aiming for global expansion in 2025. These…
Building a successful business begins with knowing how to create a marketing strategy for a B2B professional services firm. In…
Negotiating a Data Processing Agreement (DPA) with an AdTech vendor is essential for protecting your business and ensuring legal compliance…
Implementing a robust framework for measuring the success of a lead nurturing and scoring program is critical for optimizing sales…
Building an effective framework for measuring the success of a lead nurturing and scoring program empowers marketing teams to focus…
Marketing automation platforms are essential for modern businesses, but complying with data privacy laws is now a critical obligation. The…
A marketing calendar as a single source of truth empowers your team, streamlining collaboration and campaign management. Creating an effective…
Creating a clear and enforceable Terms of Use agreement for a mobile game is crucial in 2025, as legal compliance…