Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Building a multi-channel creator calendar is essential for streamlining your content workflow across platforms and ensuring consistent audience engagement. Whether…
As global commerce expands, understanding global disclosure pitfalls is critical for brands seeking cross-border growth. Failure to comply with disclosure…
Building a predictable creator acquisition system is crucial for brands and platforms looking to scale their creator marketing efforts in…
Custom contract templates for influencer collaborations are essential tools for protecting both brands and creators in today’s complex digital marketing…
Learning how to build creator programs that scale globally is essential for brands looking to expand their reach and capitalize…
Compliance requirements for creator-driven contests are essential for ensuring that online promotions remain fair, transparent, and lawful. As creators leverage…
Managing creator relationships across multiple markets is vital for brands seeking global reach and authentic engagement. As influencer ecosystems expand,…
Compliance mistakes in creator gifting programs can quickly derail even the best influencer marketing strategies. Brands risk legal fines, reputational…
Aligning creator content with your brand positioning has become a cornerstone of marketing success. Whether partnering with influencers or onboarding…
The latest new FTC updates for influencer disclosures are reshaping how creators and brands interact online. As digital marketing evolves,…