Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
Measuring the effectiveness of your lead nurturing campaigns is crucial for optimizing marketing strategies and achieving better conversion rates. By…
Successful growth marketing can be transformative—but only when it’s tightly integrated with your company’s vision. To truly deliver results, you…
Navigating data residency requirements for global SaaS companies has become a critical concern as privacy regulations expand across continents. Understanding…
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How to measure the impact of customer support on overall brand reputation is a question central to business success in…
Conversion Rate Optimization (CRO) is crucial for turning more website visitors into loyal customers. In today’s competitive online landscape, mastering…