Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical framework for reconciling IRS gift-tax thresholds with FTC disclosure rules when seeding products to thousands of nano-creators.
State synthetic performer disclosure laws and platform AI labels often conflict—here’s a single workflow that satisfies both without duplicate compliance work.
A practical, CFO-ready framework for shifting creator budgets from flat fees to revenue-share contracts without breaking forecasting or finance trust.
A creator contract clause template for assigning liability when autonomous AI agents pick creators and brief them without human sign-off.
CMOs face a widening creator content-approval gap in budget planning — here’s how to sequence spend so bottlenecks don’t sink ROI.
A practical legal audit framework for AI-assisted creator scripts that protects brands from undisclosed endorsement liability.
A practical compliance checklist for brands running TikTok Shop Live events, built to satisfy FTC deceptive urgency standards on countdown timers.
Vermont’s new privacy law changes how brands must structure DPAs with creator platforms — here’s the clause-by-clause framework to stay compliant.
A decision-rights map ends the SEO-vs-content turf war over generative engine optimization budget — here’s how to build one.
A practical guide to pitching creator equity deals to finance, covering valuation math, vesting triggers, and exit clauses CFOs will actually approve.