Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A dual-track audit framework for checking whitelisted creator ads against platform policy and FTC rules before they run.
Equity stakes and revenue-share deals still count as material connections under FTC rules — here’s how to disclose them without tanking the deal.
A practical guide to gift-tax reporting thresholds for nano-creator seeding programs, with brand-side compliance steps for 2026.
Autonomous AI agents that hire and pay creators create new liability gaps — here’s how to structure indemnification clauses that actually hold up.
Platforms now remix sponsored creator content with AI. Here’s how brands draft consent clauses that prevent liability before it happens.
How brands can reconcile EU addictive-design rulings with fragmented US state social media laws in one global youth compliance framework.
A practical framework for auditing TikTok Shop live-selling scripts before FTC deceptive-urgency claims turn into six-figure liability.
As more states copy New York’s synthetic performer disclosure law, brands need a compliance matrix, not a patchwork of guesswork.
The FTC’s 2026 posture on AI co-written creator scripts means brand input can trigger endorsement liability faster than legal teams expect.
A practical blueprint for building a creator compliance dashboard that catches undisclosed sponsorships before the FTC does.