Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical framework for structuring influencer compliance across markets without rebuilding your legal review process for every launch.
A disclosure violation can go viral in hours. Here’s how to build a crisis response playbook before the FTC or the internet comes calling.
A compliance review gate catches FTC and brand-safety risks before publish, cutting legal exposure without stalling campaign velocity.
TikTok keeps changing enforcement rules mid-quarter. Here’s a monitoring protocol brands can use to avoid surprise strikes, shadowbans, and shop suspensions.
The EU AI Act’s detectability mandate forces creator tools to prove AI content is machine-readable, not just labeled. Here’s what brands must verify.
A practical multi-state compliance checklist for brands running TikTok Shop giveaways, covering registration, disclosure, and audit trail requirements.
COPPA enforcement is tightening around kid-adjacent creator content, and brands without a screening protocol are footing FTC fines.
AI voice clone disclosure rules are evolving fast. Here’s how brands can label synthetic audio and avoid FTC and state-level enforcement.
Australia’s Fair and Reasonable Test forces brands to prove creator data collection serves a real purpose, not just a campaign goal.
Australia’s Privacy Amendment Bill forces brands to overhaul creator data consent, storage, and transfer practices before 2027 enforcement begins.