Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
In 2025, advertisers are moving beyond flat banners into spatial, interactive experiences—but budgets often lag behind the new realities of…
In 2025, brands are using face scans, fingerprints, and voiceprints to streamline entry, personalize experiences, and reduce fraud. But Legal…
In 2025, cultural norms can change in days, reshaping what audiences value and how they interpret brands. Building An Agile…
Drafting Global Licensing Agreements For Digital Intellectual Property is now a core growth lever for software, content, data, and AI-enabled…
In 2025, marketing performance depends on more than tools, channels, and budgets. Customer trust is fragile, attention is expensive, and…
In 2025, niche communities rely on member databases to coordinate events, deliver benefits, and build trust. Yet every extra field…
In 2025, teams need more than sporadic posts and campaign bursts. They need a system that turns insight into repeatable…
In 2025, companies face rising scrutiny over sustainable sourcing claims, from regulators, retailers, investors, and customers who expect proof—not promises.…
In 2025, customers and employees scrutinize whether companies deliver real change, not just good messaging. This guide explains how to…
In 2025, creators remix everything: clips, memes, audio, and AI-assisted edits that spread in minutes. But virality doesn’t erase ownership,…