Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A practical framework for renegotiating creator contracts when tariffs squeeze budgets, without torching brand relationships or missing deadlines.
A practical conference ROI framework to decide which creator economy events earn 2027 travel budget, and which get cut.
A cross functional governance framework keeps AI creator tools compliant, auditable, and scalable across legal, brand, and creative teams.
QYOU Media’s Chatter Studios model shows brands how to build an in-house creator studio without blowing the budget or the timeline.
A step-by-step planning framework for converting one-off influencer campaigns into recurring creator retainers that compound ROI.
A practical scoring framework for evaluating full stack creator platforms so brands avoid costly lock-in and compliance gaps.
Right to repurpose clauses stop brands from getting sued when a TikTok UGC clip gets recut and paid into a CTV ad buy.
A practical COPPA compliance audit framework for brands running creator content on FAST channels alongside kids programming.
FTC disclosure rules now apply to creator ads on Roku, Tubi, and Pluto TV. Here’s how brands avoid enforcement risk on FAST and AVOD.
New FTC rules mean creator TV commercials on linear and streaming face the same scrutiny as social posts, with real financial risk.