Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A pre-campaign FTC substantiation checklist for GLP-1 adjacent creator content, built to catch unsubstantiated weight-loss claims before they ship.
A practical framework for building one creator data processing agreement that holds up under UK, EU, and US privacy law without triple the paperwork.
A 90-day governance readiness audit that tells brands exactly what to fix before letting AI agents spend media budget unsupervised.
Brands running TikTok Shop livestreams need a state-by-state age-verification strategy before beauty and supplement pitches reach minors.
One synthetic performer disclosure clause, drafted right, can satisfy NY, California, and EU AI Act rules without triple the legal spend.
How brands should draft data minimization clauses with TikTok Shop and Instagram Shopping vendors under new FTC guidance.
A practical legal framework for auditing AI-generated nutrition and supplement claims in creator content before the FDA sends a warning letter.
A cross-functional escalation matrix stops FTC, state AG, and platform violations from colliding into one uncoordinated crisis.
Wellness creator campaigns now sit at the intersection of federal AI health ad rules and a patchwork of state telehealth advertising law.
A practical compliance checklist for brands letting AI agents auto-negotiate creator rates without human sign-off before contract execution.