Author: Jillian Rhodes
Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
How brand leaders should restructure roles, reporting lines, and human oversight protocols before AI-native campaign operations become the expected standard.
Learn how to set contractual revision cycle caps that protect creative efficiency while ensuring the brand safety review depth your compliance team requires.
Learn how brand leaders can close the B2B AI marketing confidence gap by building peer-validation programs and structured pilots that move teams from anxiety to adoption.
Learn how brand teams can govern AI-augmented creator campaigns with human override triggers, approval checkpoints, and audit trail requirements that protect ROI and reduce compliance risk.
Standardized creator contracts with defined revision limits can cut cost-per-asset and accelerate campaign velocity in high-volume influencer programs.
When platforms algorithmically remix sponsored posts after publication, brands face new FTC exposure. Here’s how to update creator contracts and approval workflows now.
Learn how brand marketing leaders can replace vanity metrics with sales lift and revenue attribution KPIs that earn C-suite trust and protect creator program budgets.
Learn how to structure hybrid creator compensation models that replace flat fees with performance tiers, aligning influencer incentives with measurable revenue outcomes.
Accenture Song’s acquisition of Whalar signals a seismic shift in the creator economy. Here’s how to protect your data, contracts, and program continuity when your vendor gets acquired.
New York’s synthetic performer disclosure law meets FTC standards — here’s how brands must structure compliant AI talent disclosures across TikTok, YouTube, LinkedIn, and Instagram.