Author: Jillian Rhodes
Jillian is a New York attorney turned marketing strategist, specializing in brand safety, FTC guidelines, and risk mitigation for influencer programs. She consults for brands and agencies looking to future-proof their campaigns. Jillian is all about turning legal red tape into simple checklists and playbooks. She also never misses a morning run in Central Park, and is a proud dog mom to a rescue beagle named Cooper.
A pre-flight legal and creative checklist for AI ad assets catches disclosure gaps and IP risk before platforms — or regulators — do.
A sign-off matrix for AI-drafted creator contracts closes liability gaps before legal, finance, and brand safety find them the hard way.
A practical compliance checklist for brands as AI shopping agents start recommending, comparing, and buying products on consumers’ behalf.
When TikTok’s “AI-generated” tag conflicts with your #ad disclosure, the FTC still holds brands liable. Here’s how to reconcile both.
A right-of-audit clause is worthless if it can’t reach the clipping networks re-distributing your content without a signed contract.
A practical guide to structuring server-side tracking consent flows that satisfy TikTok, Instagram, and YouTube’s updated data rules.
A practical audit framework for TikTok Shop’s July content policy, covering unsupported pricing claims and gambling-style livestream mechanics.
A three-year zero-based budgeting model that shifts flat-fee creator deals into hybrid commission structures without breaking finance’s trust.
GDPR Article 22 puts AI creator affinity-scoring tools at legal risk—here’s how brands can keep automated discovery compliant.
A risk-weighted budget allocation model helps brands fund always-on creator programs without leaving seasonal campaigns exposed.